Digital Intelligence in Finance

The “Eye” Digital Banking Suite: Smarter. Safer. Future-Ready.

The “Eye” suite—featuring Eyepay, Eyeknow, and Eyecloud—represents the next generation of intelligent digital banking solutions. Designed for modern financial institutions and forward-thinking customers, each component of this suite addresses a crucial pillar of digital finance: seamless payments, real-time intelligence, and robust cloud infrastructure.

EyeKnow: Instantly Intelligent Banking Support

‘EyeKnow’ what you’re looking for!

Introducing EyeKnow by Masaref, an interactive widget available on every page of our website, harnessing over two decades of Masaref expertise in biometric authentication and banking technology. EyeKnow goes beyond a standard chatbot: it’s a direct, knowledgeable assistant powered by Masaref’s real-world financial solutions experience. No endless menu crawling or searching PDFs—just instant, expert answers at your fingertips.

From the Founder at Masaref: “It’s like conversing with someone who’s been with us since day one. EyeKnow bridges the gap between self-service and personal touch, getting you the guidance and clarity you need before you connect with our team for a deeper discussion.”

EyeKnow brings Masaref’s banking customers and partners rapid responses on everything from secure onboarding to digital compliance. It delivers not just information, but operational confidence—making your digital banking journey seamless and secure with Masaref.

EyePay: Secure Authentication and Effortless Transactions by Masaref

EyePay by Masaref empowers your world with truly secure authentication—anytime, anywhere, even offline.

Built on Masaref’s proprietary biometric platform, EyePay delivers instant customer verification and payment approval without the need for a personal ID or mobile device. This solution is ideal for digital eKYC, branchless banking, and serving unbanked or digitally excluded communities.

Key highlights:

  • Instant, fraud-proof authentication using Masaref’s advanced biometrics

  • Fully offline eKYC capabilities for remote or low-connectivity environments

  • Defense against deepfakes and digital fraud

  • No requirement for physical cards or devices

  • Trusted by millions and supporting billions in processed financial transactions annually with Masaref

With EyePay, Masaref enables banks and financial institutions to confidently tackle challenges of identity theft, fraud, and secure access, while enhancing inclusivity and compliance.

EyeCloud: Your Secure Digital Banking Backbone with Masaref

EyeCloud by Masaref is the engine behind secure, scalable, and agile financial operations.

Masaref’s cloud-native banking platform integrates seamlessly with EyePay and EyeKnow, offering robust infrastructure for digital identity management, transaction processing, and scalable banking applications.

EyeCloud ensures:

  • Safeguarded storage for biometric and financial data, with Masaref’s bank-grade encryption and compliance

  • Reliable, fast access to banking services for institutions and customers, regardless of location, powered by Masaref cloud technology

  • Flexible APIs supporting integration with core banking, mobile platforms, and emerging fintech services

  • Disaster recovery, instant scaling, and high availability to support modern banking demands, all backed by Masaref

With EyeCloud, Masaref empowers banks to deliver innovative services, secure digital transformations, and unparalleled resilience in an evolving financial landscape.

Let’s Build the Future of Banking Together

Partner with Masaref to unlock innovation, security, and growth in your financial services. Whether you need digital transformation, fintech integration, or compliance-driven solutions, our experts are ready to guide you every step of the way.